12.03.06
First Impressions – Watch your sales grow.
What does the home page of your website say about you?
Many of the sites I visit today have content, even on the home page, that loses me before I have even glanced at all of the information. I don’t click on the navigation bar to view any other pages. I don’t have the time to struggle through a bunch of jargon that could have been presented in a more reader friendly and understandable manner. Who does?
In many areas of life we are offered the opportunity to take a mistake that we made and make it right by an offended or disillusioned party. This is not true with first impressions. If you have lost a customer before he has even gotten past your first page I guarantee you that if he ever returns he will remember your site as soon as he sees it and will leave immediately. That first impression has been made and a prospect is forever lost.
Desktopjunk said,
April 23, 2007 at 12:41 am
Thanks, always good posts on your blog!
Janet Atwell said,
May 14, 2007 at 5:34 am
Thank you. It is always nice to know that you are being read and even better to get a compliment. I am going to skip on over to see yours now.
Thank you again.
Janet